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Sony is not content with winning the high definition format war with its Blu-ray emerging as the victor, as they company wants to hedge against virtually delivered content taking over the world of physcial media. Word has it that Sony is working on an Apple TV competitior, and this new device will also provide access to the PlayStation Network. Till it is released, it would be best to keep all speculation to yourself and hope that something comes along to nudge Apple TV awake from its slumber.

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