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Everyone is crying out for a cheap Blu-ray player, now that the format war is more likely to want to bide their time with a sweet upconverter-DVD player $ 200 Blu-ray cavalry is at least a year away, according to Sony Electronics CEO Stan Glasgow, talking about it today in New York. "I do not think that $ 200 is going to happen this year. $ 200 next year might happen.

• Sony is not sweating from the recession. • The company is "working very hard" on Apple's answer to TV, despite the fact that everything seems to centre around a Blu-ray player in one way or another, and not necessarily based on the nefarious Bravia Internet Video Link. Sony is "working in many different ways to deliver content downloaded," like the PlayStation Network which "spread in the next year or so many other Sony products.

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